Today, Dalian storage shelves teach you to choose a good storage shelf. Should be selected well for the customer's level of love will be improved to a certain extent.
Price: the price is better for competitive products to have obvious competitiveness。 The price mark should clearly tell consumers the benefits they can get when they buy。 In particular, when promoting sales, consumers' purchase interests must be prominent。
Quantity: to consider the sales growth brought by the display, there should be at least one week more inventory than the purchase cycle to avoid out of stock; enough inventory should be matched to achieve the display effect, and the display area on the front of the shelf should be at least equal to the market share。 When there are multiple specifications, there should be at least two rows, which should be more than competitors。 The more, the better。
Form: there is enough space to use the company's special shelves, and all displays are easy to see, easy to take and easy to compare。
Location: high flow area, which can meet the consumers' buying habits; close to leading brands and similar products, which can effectively intercept similar products of competitive brands.
Products: products are the most important. Select products with high turnaround rate, and give priority to high profit product groups. Of course, the types and specifications of products must be obviously competitive. The main product display must occupy 50% of the total display area, and the display proportion of each category should be roughly equal to the historical sales situation or contribution (excluding promotion). Ensure that there are at least 80% of goods on the shelf, which is convenient for customers to choose. Source: